cova
lara
Known for an eclectic and multidisciplinary approach, Cova combines art, fashion, music, and technology to transform creative visions into collective contemporary languages.
director
visual artist
designer
producer
Covadonga Lara is a Mexican creative director, producer, designer, and visual artist specialized in visual and sensory experiences across music, fashion, and culture.
She began her career at 17, working as a local producer and liaison for international artists performing in México.
Since 2018, she has contributed as a producer and creative to Mexico’s leading music festivals.
Her work spans creative consultation, show direction, art installations, music videos, art works and design collaborating with a variety of global and ascending projects like Imagine Dragons, Wu-Tang Clan, Robot95, Blondie, Young Miko, Belanova, Ana Torroja,
From conceptualizing sets - visual spaces for FENDI, Chanel, Vogue Portugal & Vogue China. To making her own designs + campaigns for Nike Global and Levi's.
This Can Happen 2 is a specialized team for every angle of your project, led by Covadonga Lara.
We believe creation is part of a collective consciousness, where every detail in the process is as valuable as the result.
The studio was born for a one-stop creative space—one that can accompany, support, develop, explore perspectives and techniques to bring stability to artistic projects from concept development to full realization.
This Can Happen 2 - Creative Studio
where conscious concepts happen